Sandy Hook Promise "Back To School Essentials" - 2020 Clio Grand Winner

January 24th 2020

We are extremely proud to announce that “Back To School Essentials” was honored as the 2020 Clio Grand Winner for the inaugural CLIO Awards Brand StoryTelling For Good last night at the Sundance Film Festival. #ClioBrandStorytelling

When we first shared this work we mentioned that in my industry there is always going to be work we want to do, and then there is going to be work we need to do. This project fell firmly into both categories.

To think that this is the reality for our kids for just going back to school is simply unconscionable and is total insanity. Thank you to all at BBDO Worldwide for reaching out to JSM Music to create the soundtrack and sound design for Sandy Hook Promise.

Bravo to all that made this happen. Although, we all wish it wasn't necessary. NO6 Edit, SMUGGLER, Company 3 & Heard City.