Progresive "Dr Rick: Voicemail" & "Dr Rick: Book Signing"
September 21st 2022
Most corporate campaigns have a relatively short shelf life. Advertising can be fastidious at times, to say the least. However, this campaign has been running strong for many years and it just keeps getting better.
Proof that funny, smart & effective branding work always resonates. I'm pleased to share our most recent work for Progressive with our funny and bent friends from Arnold Worldwide.
Always great writing, solid casting, and killer performances all supported by a sad, introspective, yet impossibly hopeful and absurd soundtrack.
We all need to party it up with Dr. Rick. That guy is fire.