Engage Responsibly "Theo's Story"

November 9th 2023

Online hate speech has real-life consequences.

52% of Americans have experienced online hate. Hate filled expressions of anti-semitism, racism, homophobia, xenophobia, misogyny, & other forms of targeted harassment are on the rise & turning corners of our social media spaces toxic.

And ever since this work was created with Ogilvy and the ANA, we're certain that number has increased exponentially since October 7th, 2023.

We're very proud of this film and of JSM Music's contribution in composing, performing and producing the score.

Amazing team of people came together to create this film. Huge hearts and incredible talents, so please take 5 minutes to watch.

Engage ResponsiblyTheo's Story

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